Converse began in 1908 as a rubber shoe company specializing in galoshes. Soon after, they started using their rubber to make sneakers that people started wearing them to do whatever they wanted. To this day, this spirit continues with all sneakers and apparel for All Star, Cons and Jack Purcell. As soon as you put them on and start doing your thing, their true life begins. You define them. You determine their journey. They become a one-of-a-kind celebration of your individuality and self-expression. They become a part of you. They’re Made by you.